16 March 2017

Machine Learning Masterclass #6 Machine Learning and Video

In our Machine Learning Masterclass series so far, we have covered what Machine Learning actually is, the impact it might have on SEO and the sorts of tools and applications that are currently powered by Machine Learning. In this blog post, we want to delve in to see how Machine Learning is having an impact on the ever-popular medium of …

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14 April 2015

Periscope – The world is your oyster

Unless you’ve been hiding for the past few weeks, you’ll doubtless have heard of the “hip” new social media app, Periscope. Recently launched, it has already been downloaded onto thousands of excited smartphones. If you are wondering what this craze is all about and whether you should jump on the band wagon, don’t worry – we’ve carefully looked through the …

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29 August 2014

Tamar’s #DigitalHistory – The Story of YouTube

Today we launch the latest infographic in our #DigitalHistory series – a series which has so far seen us illustrate the story of facebook and Google in two beautiful and in-depth infographics. Having looked at two of the most famous names online, it makes perfect sense for YouTube to be the focus of our newest release. After all, over a …

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21 June 2013

The Big Facebook Product Announcement…Video for Instagram.

Yesterday, as previously rumoured, Facebook announced that Instagram has released an update enabling users to create 15 seconds of video. Of course, being Instagram, your videos can be filtered with a choice of 13 specifically designed filters. Exciting right? Instagram CEO Kevin Systrom has promised that Instagram video incorporates, ‘everything we know and love about Instagram, but it moves.’ One of …

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15 August 2011

YouTube scores a win – but what are you watching?

According to a report that came out last week, YouTube scored its biggest month of traffic ever in the UK last month. YouTube apparently accounted for 1 in every 35 UK Internet visits in July and the uplift was credited to massive growth in mobile viewing. What I would love to know is what exactly are people watching on their …

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3 May 2011

Why all marketers should be doing video optimisation

I begin this blog post with the following prediction: Video listings will increase in prominence within Google’s search engine results page (SERP), in the near future (next 18 months). This is likely be in the form of an increased number of videos within the universal results, increased real estate dedicated to videos (similar to recent changes to Google Places) or …

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11 May 2010

Apple boss Steve Jobs explains ban on Flash

Steve Jobs recently published an open letter defending Apple’s decision not to allow Flash on many of the firm’s products. Neither the iPod, iPhone nor iPad can run the software despite the widespread use of Flash technology on websites for video and animations. Jobs said Flash was made for an era of “PCs and mice” and performed poorly when translated to …

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20 August 2009

No Joke, Video’s Coming to Print!

Abso-freaking-mazing! American TV broadcaster CBS has found a way to cut through the noise of our modern “message” saturated world. With the help of ad partner, Pepsi, they’re advertising their fall TV show line up with a video-chip ad embedded in an issue of the magazine, Entertainment Weekly. Yes, you’re reading that right! A video in a magazine! Wait, it …

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3 June 2009

Why you should change from Google to Bing

Not that you will, at least, not straight away So Bing is live, or live in Beta but that’s just a smart get out clause we all use. Anyway, ignore the hype and the cynicism, and the vast amount of advertising that is heading your way and actually focus on what may be  a pretty good search engine. We have …

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