Posts Tagged ‘social media’

Advertising + Social Media = ♥

2 March 2010 | Posted by Bogdan Semida | Social Media
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Hot on the heels of the rumours about Twitter’s advertising platform, Digg.com – a social news aggregator – has provided a performance update on its innovative advertising model. Several months ago, Digg wowed the world with an advertising system built around social media. Digg’s online visitors and users were able to provide feedback on the [...]

Elizabeth Okes

Google Buzz – damp squib or firecracker?

17 February 2010 | Posted by Elizabeth Okes | Copywriter | Social Media
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Last week, Google finally joined the social media trend by integrating social networking into Gmail. Unfortunately ‘Buzz’ has run into some pretty big problems pretty immediately.
Buzz users and bloggers noticed that there were some pretty big privacy issues around the new Google offering, and now even the Electronic Privacy Information Centre, a US privacy watchdog [...]

Henry Elliss

Google Buzzing; Most applauding; Noticeable lack of Waving

9 February 2010 | Posted by Henry Elliss | Head of Social Media | Uncategorized
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In what is fast becoming the year of ‘big announcements’ from the major players, Google have unveiled their newest foray in to ‘the social space’ tonight. The launch of ‘Google Buzz’ was announced by Google at 10am west-coast-time, and has so far been met with mixed reactions – as most of these things seem to…

In [...]

James MacDonald

Twitter and Facebook in Google’s crosshairs

9 February 2010 | Posted by James MacDonald | Campaign Executive | Social Media
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Things have changed in the online world over the past two years. Normally Google has been the company that has made the waves and innovations, but when it comes to social media the company has really struggled to implement some solid strategies and match the success that they obtained in the search department.
So far Google [...]

Henry Elliss

Social media spending on the up, according to IAB

3 February 2010 | Posted by Henry Elliss | Head of Social Media | Social Media
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As a member of the IAB social media council, I was lucky to get a sneak-peak at the findings of their survey of UK marketeers on the subject of social media in 2010. As the results are now un-embargoed, I can give you a few of them here. There’s some very interesting findings, with the [...]

Henry Elliss

Davos 2010 – The year the World Economic Forum got social

27 January 2010 | Posted by Henry Elliss | Head of Social Media | Social Media
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Well, it had to happen eventually. The past couple of years has seen a massive number of companies, brands, people and even places finally waking up to the influence and power of ‘Social’ – and finally the folk at the DAVOS have caught up! It’s understandable that they took a long time to get round [...]

Ben Hayes

Social networking terminology become mainstays in the Oxford English Dictionary’s ‘words of the year’

31 December 2009 | Posted by Ben Hayes | Account Director | Social Media
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As Oxford English Dictionary unveils its words of the year, we find social networking giants paving the way for new words. Words such as ‘tweetups’ and ‘unfriend’ are now mainstays in the Oxford dictionary, highlighting the up and coming importance of the online social networking sites such as Twitter and Facebook.
So which words form the [...]

Henry Elliss

Big change for FB top-usage countries – Top 3 now US, UK and Turkey

29 December 2009 | Posted by Henry Elliss | Head of Social Media | Social Media
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As seems to be the tradition at this time of year, I thought I’d take a look back at one of the sites which – despite attempts by Twitter to steal it’s crown – continues to be the biggest Social Network around. Namely Facebook. Below is a table showing the top 10 Facebook-using countries as [...]

Henry Elliss

Are marketing agencies practising what they preach?

16 November 2009 | Posted by Henry Elliss | Head of Social Media | Social Media
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There’s a very interesting report out this week from US “Agency Client Relationship Experts” (!) RSW/US, looking at a number of changes to the way marketing agencies are getting new business in the current climate. I won’t go in to the nuts and bolts of the report here (you can download the whole thing here [...]

Milly Diaz

Facebook War Declaration

30 October 2009 | Posted by Milly Diaz | Social Media
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Last year, I donated to Barack Obama’s presidential campaign.
That act landed me on the U.S. Democrats’ email mailing list.
Yesterday, I received an email with the subject line, Sarah Palin’s Facebook Lies.
I usually ignore most emails they send my way, but this, I thought, deserved a quick read through. I wanted to see how the [...]