digital-santa-presents
7 December 2016

Digital Santa Presents – Imagery and Brand

Welcome back to our Christmas blog series ‘Digital Santa Presents …’ With the help of the Digital Santa, we will be talking you through how to optimise your website this Christmas. This week, Digital Santa bears gifts regarding imagery and branding. Like always with SEO, using images means a battle between optimising for Google, and optimising for the user. There are a …

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24 November 2016

Digital Santa Presents – Landing Pages

Welcome back to our Christmas blog series ‘Digital Santa Presents …’ With the help of the Digital Santa, we will be talking you through how to optimise your website this Christmas. In our last post, Digital Santa was focusing on the speed of his sledge, but what about landing it? So this week, we will be focusing on landing pages – …

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Data digital flow
4 November 2016

Predictions 2017: SEO

SEO is an ever-changing ball game where the rules are changed over 500 times in a year by Google. While it is important to keep up with all the changes and try to abide by all the new rules, it is equally important to identify trends and plan in advance to stay ahead of the curve. With that in mind, …

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Writing-Laptop
18 December 2015

SEOHoHo: How do I improve my domain authority?

This is probably one of the most common questions we get from bloggers. But to understand how to raise it, first we must understand what domain authority even measures. What is domain authority? If you’re not sure what domain authority is, it’s a third-party metric created by Moz that is supposed to reflect the quality of your blog. It runs …

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SEO
11 December 2015

5 SEO tactics that will still be relevant in 2016

With the new year approaching it is fairly standard practice for marketing blogs to start predicting the future of SEO or digital marketing. For our own take on the upcoming you can read Tamar’s top 10 digital marketing predictions for 2016. While it’s necessary to look towards the future, it is equally important to remember what still works and delivers result …

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26 November 2015

6 Tips for a Great Black Friday Landing Page

Black Friday was originally a US-only phenomenon, taking place as it does on the Friday after Thanksgiving. In recent years, it has also been adopted in the UK and other countries around the world. Black Friday has turned into a virtually unstoppable media event with a great deal of importance given to the build-up itself. In 2014 the numbers that Black …

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24 July 2015

5 things which happened in SEO this month

SEO is a very fast moving industry. With Google and other search engines constantly moving the goal posts, it’s essential for us to keep up with the latest news and stay ahead of the game. Here are 5 things which happened in SEO so far this month. Panda 4.2 After 10 months wait, Google has rolled out yet another Panda …

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26 June 2015

3 SEO tips for DuckDuckGo

How often have you asked someone a question about something you don’t know, and their response is “why don’t you Google it?”. There’s even a site called Let Me Google That For You where you can create a searches for people in a very addictive and mocking way. We all know that Google is poised for world domination, but there …

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22 April 2015

#Mobilegeddon: what to expect from the latest Google update

It’s been long coming, and finally, here it is. For a number of weeks now, Google has given webmasters regular advice on how to optimise for mobile search, having announced a big upcoming change back in February. At last, the much-anticipated mobile-friendly update went live yesterday. Nicknamed Mobilegeddon by industry experts, the update will affect searches in all languages. It will also …

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