Posts Tagged ‘SEO’

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5 things you need to know about a Google Penalty

3 March 2014 | Asad Imam

If you’re not familiar with the inner workings of a Google penalty, consider yourself lucky. A Google penalty (sometimes referred to as a ‘manual action’) is applied to a site when Google finds out that [...]

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Facebook loves Google – What Facebook marketers can learn from SEO

16 December 2013 | Henry Elliss

According to a widely-circulated article by Business Insider last week, Facebook’s latest newsfeed alogithm ‘tweak’ is “screwing an entire profession”. Now, whilst the article in question is rather sensationalist (and if the SEO comments are [...]

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Google encrypted keyword data – what are the consequences for SEO?

25 November 2013 | Valentin Boulan

In the early days, SEO was a straightforward industry, based on peppering your content with popular keywords, with the aim of significantly boosting rankings. However, recent Google algorithm updates have aimed to put the final [...]

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Digital December: Crack the Christmas Crowds Online

1 October 2013 | Tanya Goodin

Whilst many of us are clinging on to the last rays of sunshine, and hoping for a mild autumn, the retailers amongst us are busy planning their Christmas and New Year campaigns, readying themselves for [...]

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The importance of accurate search volumes – RevenueMapper™

17 September 2013 | Henry Elliss

A couple of weeks ago, we introduced you to RevenueMapper – Tamar’s proprietary forecasting tool for projecting revenues for your search campaign. After our introductory piece, we looked in detail at one of the most [...]

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How do you project revenue potential from SEO? Introducing RevenueMapper™

3 September 2013 | Asad Imam

“SEO Is Here To Stay, It Will Never Die” – Danny Sullivan, Search Engine Land A common challenge that SEOs often face is educating their clients (both existing and potential) to help them understand why [...]

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Mastering Metrics for SEO

1 July 2013 | Aqil Rouf

Links play a fundamental role in search engine optimisation. Search engines use links as an indicator of a site’s authority, considering each link to be a vote of confidence. However, not all “votes” are equal. [...]

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Tamar18 – How we’re celebrating

10 June 2013 | Henry Elliss

Like anyone approaching their 18th birthday we’re getting increasingly more excited for the big day. In case you haven’t been following our Twitter, Instagram and Facebook updates, or you haven’t downloaded our fantastic digital milestone app [...]

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The Importance of Meta Data for SEO

13 May 2013 | Andrew Mobbs

Here at Tamar, we like to ensure that the work we do with our clients is always focused on the end-game of getting results. With SEO in particular there are a wealth of different tactics you can [...]

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#Spotlight – The model for blogger engagement

2 May 2013 | Tanya Goodin

We’ve now come to the end of our month highlighting the benefits of our influencer engagement tool – Spotlight. Just in case you’ve come to the party late, Spotlight is Tamar’s proprietary  tool for rating the relative [...]