27 March 2012

Are you getting ROI or an RO’Lie’?

As we move into the next quarter and for some, financial year,  I expect many brands will be looking at their digital channels and questioning whether or not they’re getting the best ROI? I get it, you need to know ROI but it’s the  most overused figure in business and arguably the most misleading! Make no mistake, I’m on the …

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18 May 2009

CMS – The Secret of My Success

I quite often get asked by clients where they should be spending their limited design/build budget and my answer is nearly always the same. Get a good CMS.  A well implemented CMS will pay for itself many times over and will give your organisation a competivie edge.  Below are three of the top reasons for investing in a new CMS. …

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