millennials, PPC, SEO,
10 April 2017

Mistrusting Millennials – Why Your PPC Budget is Being Wasted

With Millennials coming of age and starting to have more spending power than any other generation, more and more brands are focusing their marketing efforts towards this lucrative demographic. However, a new group means new methods of communication.  We’ve long since passed the days when big billboard and TV advertising campaigns can guarantee increased sales. Millennials have grown up with the …

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26 June 2015

3 SEO tips for DuckDuckGo

How often have you asked someone a question about something you don’t know, and their response is “why don’t you Google it?”. There’s even a site called Let Me Google That For You where you can create a searches for people in a very addictive and mocking way. We all know that Google is poised for world domination, but there …

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7 July 2014

11 Ways Search and Social Make the Ultimate Power Couple

The Marriage Between Social Media and Search You’d be surprised to know that it wasn’t until relatively recently that brands stopped seeing organic search and social media as completely independent of one another. Despite the change in attitudes, many marketers are still quite clueless about how both channels can work together. Social media may be an ever evolving organism that …

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