25 April 2017

Is ‘brand’ the only future ranking signal for SEO?

Since the ‘Vince’ algorithm update in February 2009, Google has continued to increase the importance of ‘brand’, or ‘brand as a trust signal’, as a ranking factor. As we look to the future, will ‘brand’ become more powerful, or could it even become the only ranking factor for SEO? There are currently a number of branded signals that make up …

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7 October 2013

Digital December: 10 Tips to get your SEO in shape for Christmas

Last week we introduced you to ‘Digital December’, our seasonal focus on the crucial pre-Christmas run-up. If you read our ‘Crack the Christmas Crowds Online‘ post, you’ll know just how important it is to get the Christmas season right when you’re marketing online. As promised during that post, we’re going to take a look at some of the marketing disciplines …

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