Posts Tagged ‘Likes’

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How do you measure the effectiveness of social media? Introducing TouchScore™

1 March 2013 | Henry Elliss

Unless you’ve been hiding behind a MySpace-sized rock for the past few years, you will undoubtedly be familiar with one of the most-asked questions in the world of online marketing: How do we measure the […]

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Is voting back in favour in the age of social?

17 August 2011 | Henry Elliss

Back in the days when I first started working in search marketing, everything in the world of search was focused on ever-improving and increasingly-complex algorithms. Search engine results for all the main players were determined […]