22 August 2013

Tamar supports The Prince’s Trust in highlighting the exam pressure on young people

Last week, youth charity The Prince’s Trust launched a piece of research, based on interviews with 2,342 16-25-year-olds, revealing the effect of poor exam results on young people’s futures. The research found that one in three young people with fewer than 5 GCSEs graded A*-C expects to “end up on benefits” while young people with few qualifications were twice as …

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13 February 2013

Britain’s Digital Brands show dramatic annual growth in their social communities on Valentine’s Day

Today on Valentine’s Day Tamar is launching our 3rd annual edition of BrandLove25. Our ongoing project to measure the ‘love’ shown in their social media communities for Britain’s leading digital brands. In 2013 the analysis looks specifically at year-on-year social community growth. In this harsh economic climate we reasoned that those brands who had grown their social communities dramatically since …

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3 July 2012

Cycling retail brands lead British ecommerce pack

The latest infographic in Tamar’s BrandLove series takes British sports brands as its subject and, with the Tour de France kicking off this weekend, we have been fascinated to discover that the cycling sports brands are now leading the British pack as our table shows. When we kicked-off Our BrandLove series last year we decided to measure ‘love’ by the …

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14 May 2012

Tamar help TeamGB with launch of infographic series

I’m delighted that today TeamGB has launched the first in a series of three London 2012 infographics, produced by Tamar. We’re very keen as an agency to support our national team and we hope the infographics series will help spread information about the team in an exciting visual way that will encourage the whole nation to get behind them. The …

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9 December 2011

Santa goes digital for Tamar’s festive infographic!

Unless you’ve been living under a rock for the past 12 months, you’ll know how ‘hot’ infographics have become for visualising data. Here at Tamar we love infographics just as much as the next man – probably more. So we thought that, rather than producing a tired “eCard” or digital animation, we’d create a Christmas infographic to celebrate the holiday …

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19 August 2010

Part 2 of 4 – Tamar Infographic series: with Social comes Search

Our second Tamar Infographic (see the first) is, I think, another work of beauty and shows how aesthetics plays its part in communication and engagement. Here, we’ve created a precise roadmap that shows how we help clients make contact with consumers, then convince and convert them through SEO. We’ve come to understand that “natural or organic” search is seen by …

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23 July 2010

Have we all gone infographic mad?

My degree was in Graphic Information Design, so I’ve always had a passion for a good information graphic, ever since we studied the ultimate infographic, the London tube map. So I was particularly pleased when Tanya Goodin put “Information is beautiful” on my desk last year. But ever since we seem to have all gone a bit infographic mad… I …

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