3 February 2010

Social media spending on the up, according to IAB

As a member of the IAB social media council, I was lucky to get a sneak-peak at the findings of their survey of UK marketeers on the subject of social media in 2010. As the results are now un-embargoed, I can give you a few of them here. There’s some very interesting findings, with the headline results including: Social marketing …

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