9 September 2010

Google Instant and keywords – what comes next?

The web is literally buzzing after last night’s announcement of Google Instant. This has undoubtedly changed the search landscape and of course, my team’s area of expertise, content. Writing good online content depends on a wide variety of factors, but in this post I will be looking at only one – the one that has been affected the most with …

Continue Reading
1 September 2009

Optimised onsite copy: Getting it right first time

New websites are often set up by people who have little online experience – they assume that all they need is a site and some contact details and that’s that: instant success. In reality though, the web is crowded with websites, all vying for attention. This is where SEO comes in – making your website stand up and attract all …

Continue Reading