It’s likely that the first impression many new customers will have of businesses will be gathered from their website.
Users will make an instant decision about the site the second they arrive, then spend the rest of the journey looking for key elements to challenge or confirm that reaction.
Following some key principles will ensure that expectations [...]
Posts Tagged ‘conversion’
Two key principles to encourage trust online and increase conversion
3 November 2009 | Posted by Sarah Graveling | Creative Director | Experience DesignTags: conversion, Conversion Design, featured, online brand, persuasion design, trust online, twitter
