23 November 2011

Fighting the backlash – what went wrong for Moleskine?

I found the recent backlash against Moleskine’s logo design competition really interesting. In case you missed it, along with “designboom”, Moleskine created a competition for aspiring designers to create the logo for their blog “Moleskinerie”. A shortlist of 100 designs will be chosen by a jury and published, with the final winner announced in December, receiving €5,000 and seeing their …

Continue Reading
2 July 2010

The trouble with Facebook community pages…

I’ve been thinking about Facebook’s (relatively) new ‘Community Pages’ lately, especially after a back-n-forth I was having with ITV’s Ben Ayers on Twitter yesterday. General consensus from within the online marketing community is that the new, mainly auto-generated pages going to turn in to something big at some point, but as they stand they’re a bit of an eyesore. If …

Continue Reading