16 March 2010

Tamar at the Social Media World Forum 2010

Yesterday, I visited SMWF and enjoyed a full day at the event. I spent my time attending the workshops which were focused on exploring social media and provided a holistic overview of the field. Presenters I saw included folks from the Facebook Developer Garage, representatives from LinkedIn, and experts from other social media agencies. All in all, the event was …

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16 March 2010

What is Conversion Design?

Conversion design or conversion focused design is the collaboration of several different disciplines creating a journey that is considerate of the varied needs and expectations of the user to maximise conversion. When I first started designing websites over 10 years ago, the main deliverable was a web presence that reflected the brand. Possibly in flash that gained attention, with the …

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16 March 2010

I’m not sure I need my reality augmenting

My 3 predictions for the advent of 4G are as follows: A huge rise in lamp-post related accidents clogging up A&E’s A massive increase in the chances of getting stuck with someone who is insanely helpful when you stop and ask for directions in the street The death of pub chat In my view, the blame for this bleak and …

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16 March 2010

Twitter, Twitter, everywhere…

The founder of  Twitter has announced another new feature to be added to the popular social media platform. In a low key session at the SXSW event this week, Evan Williams explained how @Anywhere has been developed as a new framework for adding the Twitter experience anywhere on the web. Apparently, operators of third-party websites will be able to add …

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16 March 2010

Searchers are blind to Real Time Search

At the end of 2009 Google launched real time search results to show Google users updates as they were happening around the web. This pretty much meant crawling Twitter and displaying the tweets from trending topics. As you can see in the screenshot pictured here the real time search results are all from twitter.com. If you are a Twitter user …

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10 March 2010

The Importance of Early Innovation

Apple vs Sony Last week, the Wall Street Journal ran a piece on Sony’s upcoming products which are posed to challenge Apple’s beloved iPhone and the “revolutionary” iPad.  The article explained that while Sony had a rocky past and mixed success with both its cell phone and gaming divisions, its newest portable devices are meant to offer solid competition to Apple’s …

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8 March 2010

The Googlization of Twitter

The Wall Street Journal revealed more details about Twitter’s monetisation plans. According to insiders, Twitter will be launching ‘Google-style’ sponsored ads around its search results. Brands have expressed mixed feelings about the news. According to the trade journal, Marketing, some brands, like Virgin Media, see it as an excellent way to harness the power of the platform. While others, such …

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5 March 2010

WordPress ‘pushes’ blogs into real-time

You may remember a previous post of mine about the real-time web and various emerging technologies that will enable the transition for older technologies into this frontier. I mentioned how Twitter could be useful in Google results using Greasemonkey (which Google have since implemented themselves) and also how RSS was a dying technology in terms of the increasing real-time need …

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5 March 2010

Google’s Babelfish

The latest tech buzz to get me excited is the news that Google is developing mobile speech-to-speech translation: a real life babelfish! The software would provide real-time, speech-to-speech translation to a smartphone, and will hopefully be ready in two years. The reason I particularly love this cross-over between  sci-fi and reality is that I spent nearly a year at uni …

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4 March 2010

Google webmaster tools loves site managers

In the space of a few days two great features caught my eye, as they will make the lives of webmasters so much easier. Long awaited Site Verification Sharing I couldn’t be happier to hear that Google added a long waited feature to their Webmaster Tools Site Verification process. Previously if more than one person needed to be a verified …

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