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Keep calm and Search on!

18 December 2014 | Asad Imam

Google released its ‘year in search’ video, highlighting the top searches for the year and the following queries were on top of our minds in the past year. Robin Williams World Cup Ebola Malaysia Airlines […]

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What you need to know about Dark Social

10 December 2014 | Isobel Capelin

We are often led to believe that the social element of the web began in the early 2000′s when platforms like MySpace and Friendster emerged, allowing online users to connect with each other and share […]

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The Current State of Shoppable Social Media

4 December 2014 | Isobel Capelin

With Christmas round the corner, we are being bombarded with deals, offers, sales and various campaigns delivered by brands and retailers desperate for you to choose them over all the competition. Digital Marketers have often […]

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SEO campaign tracking: What site metrics should you use?

20 November 2014 | Valentin Boulan

Setting campaign objectives and reporting is an essential aspect of a successful SEO campaign. One way to determine your performance is to keep track of domain metrics. That being said, there are so many tools […]

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Apprentice tips: how to improve your visibility on Youtube

4 November 2014 | Valentin Boulan

Last week, The Apprentice’s task was all about creating viral Youtube content and driving views within a very short time frame of 48 hours. This year’s crew is arguably the worst cast ever assembled by […]

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