1 October 2010

Google SEO Starter Guide II (The Sequel)

If you had to choose who you would like to receive a best practice SEO guide from, it would probably be Google (apart of Tamar of course). Well, the search engine with all the secrets has released an improvement of their SEO starter guide from two years ago. New features include: A Glossary of technical terms has been included at …

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20 September 2010

The importance of language and Google Instant

As a former translator, transitioning to SEO was a somewhat natural progression. Identifying language nuances and searching for the most compatible expression to match sentence by sentence was an everyday challenge – something I believe is innately rooted in search as well. Google’s most recent update, Google Instant, does appear to be another step in that direction – with the …

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17 September 2010

Facebook Places arrives on UK shores; Nobody surprised

At about 7.45 this morning, Facebook held an event here in London to launch a ‘secret’ new service. This may well be the worst-kept secret I’ve EVER seen! : ) The moment the event was announced, Twitter (ironically) was a-buzz with speculation about what it could be – most agreed that it was either the UK-launch of ‘Facebook Places’, or …

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15 September 2010

Meet the new Twitter – same service, whole new style

Unless you got a particularly long lie-in this morning, you’ll no doubt have seen the buzz currently going around about the brand new Twitter interface – announced last night by the Twitter team. Launched with a very jazzy-looking (but ultimately fairly un-revolutionary) video and an explantory page at http://twitter.com/newtwitter, the new interface has gone a long way to answering Twitter’s …

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14 September 2010

Is Facebook Highjacking Non-Profit Brand Identities?

Today I discovered something rather odd about the non-profit profile pages on Facebook.  Often times, it appears they have two “official” profiles, and the second profile is a community page. Ultimately, this Facebook community page means Facebook has designated non-profits as a subject the entire FB community can mold without any direct branded control by the organisation themselves. These are …

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10 September 2010

Epictetus – The father of social media?

If you’re the sort of person that has to do or see lots of presentations, you’ll know how people love to sprinkle relevant quotes in to their powerpoints and keynote decks, to keep you interested. I’m just as guilty as the next man – and one of my favourite people to quote is the late (very late) great philosopher, Epictetus. …

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9 September 2010

Google Instant and keywords – what comes next?

The web is literally buzzing after last night’s announcement of Google Instant. This has undoubtedly changed the search landscape and of course, my team’s area of expertise, content. Writing good online content depends on a wide variety of factors, but in this post I will be looking at only one – the one that has been affected the most with …

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8 September 2010

Google Streaming event – live blogging

At 5.30 pm UK time Google is going to start their so called Streaming Event. We are expecting a lot of announcements about changes as to the how the Google search results are displayed. Based on tests we have seen over the last few weeks we may see streaming which changes the results shown as you type. We may also …

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27 August 2010

Big changes for Google real-time search results

Big changes for Google’s dynamic and constantly refreshing stream of real time search results or “updates” vertical.  Google real time search results are now incorporating geographic targeting, so sentiment, attitudes, and buzz can be measured by location. Also, Google Alerts, Google’s free content monitoring service, now has the option to incorporate real time results in alerts; this includes results from …

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