27 August 2010

Big changes for Google real-time search results

Big changes for Google’s dynamic and constantly refreshing stream of real time search results or “updates” vertical.  Google real time search results are now incorporating geographic targeting, so sentiment, attitudes, and buzz can be measured by location. Also, Google Alerts, Google’s free content monitoring service, now has the option to incorporate real time results in alerts; this includes results from …

Continue Reading
24 August 2010

Dead or alive?

I have always been a big fan of hard-hitting graphs, and I was especially astounded by this Wired Magazine Article. I was alerted to this eye opening graph by @tanyagoodin and was immediately sceptical by the apparent demise of “web”. I investigated and it turns out that the graph is a 100% area graph and really only looks at “share”, not actual …

Continue Reading
23 August 2010

Google Streaming

Over the weekend Rob Ousbey noticed that Google was testing updating the results shown while you are typing. So as you type your search query into Google and the auto suggest fills out suggested search phrases so Google actually changes live the results shown. Pretty cool. But also pretty distracting. There is a suggestion that this could be heavy on …

Continue Reading
19 August 2010

One location service to rule them all

Disclaimer: I’ve borrowed the title of this blog from Tanya Goodin, our CEO. We were talking about Facebook Places this morning and she posed the (very Lord of the Rings inspired) question to me, did I think that Facebook Places would be the one location service to rule them all? My answer to her was I hope not, but it’s …

Continue Reading
19 August 2010

Part 2 of 4 – Tamar Infographic series: with Social comes Search

Our second Tamar Infographic (see the first) is, I think, another work of beauty and shows how aesthetics plays its part in communication and engagement. Here, we’ve created a precise roadmap that shows how we help clients make contact with consumers, then convince and convert them through SEO. We’ve come to understand that “natural or organic” search is seen by …

Continue Reading
16 August 2010

Top search rankings are just a part of successful SEO campaigns

Are we finally dismantling the incomplete myth of SEO as a simple, headlong rush for highest visibility, measured by a simple metric – ‘being top means success’. Tamar’s vision has always been focused beyond the simple rankings metric but the debate around the value of top positions on the search engines has been refreshed this year and I’ve been following …

Continue Reading
11 August 2010

Dear bloggers – if you want interaction, make it easy…

As somebody who spends a fair bit of time reading and research industry news for my job – as well as commenting on blogs in my spare time too – I get very frustrated about how difficult some bloggers make this process. Considering one of the defining features of a blog is the ability to comment on stories (as opposed …

Continue Reading