4 February 2011

Facebook launch new photo-viewing interface – downloading now supported

Note: Usually I’d wait until somebody else had blogged about this before putting virtual pen-to-paper, so that I could refer to official sources, gather opinion and all that jazz. But I’ve not spotted anybody else talking about this yet, so I’m assuming it might just have launched today…? It appears that Facebook have revamped their photo-viewing interface, launching a new …

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4 February 2011

Search, social, mobile and more – integration is key

This week’s issue of new media age features an excellent ‘leader’ column by editor Justin Pearse, looking at the need for integration and evolution in online marketing agencies. As Justin points out, Social Media marketing is a natural evolution from “older” marketing channels such as Search – with experience in online marketing being key to ensuring your social media campaign …

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1 February 2011

New feature alert! ‘Something Different’ in Google

One of our keen eyed execs spotted a new feature in the Google SERP’s this morning – “Something different”. The new feature only appears for some “concept” searches and suggests different concepts similar to the search query. The feature doesn’t attempt to delve deeply into what you have searched for like the existing related searches feature. The Something Different aspect …

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31 January 2011

Incentives are the engine for social commerce growth

Tamar’s Social Media Sectors Report 2011 – published today – has some revealing data for brands in both B2C and B2B sectors. Social media is rapidly evolving into social commerce and these trusted online spaces are where brands and customers can develop relationships. What might surprise many of us is the fact that the vast majority of people, according to …

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31 January 2011

Happy customers drive good SEO

There are a couple of things about SEO that have been bugging me for a while, and from what I see these are also on other peoples radars as well. They’re somewhat connected, both being around content in the results pages and Social Media signals for the SERPs. First up we have the production of ‘thin’ or made-for-SEO content, often …

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31 January 2011

Facebook vs Google – who will fire the next shot?

Ding ding – Round 2! Over the weekend I found myself reading an article on the Wall Street Journal website entitled ‘Will Google survive Facebook?‘ – a short but interesting piece by James B Stewart, apparently inspired by the recent drop in Google’s share price. The long and short of the piece (in case you don’t have time to read …

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28 January 2011

SEO top tip: Don’t neglect those HTTP status codes

Having recently read a post on Google Webmaster Central regarding how to prepare your site for planned downtime, I was reminded once again how much neglect there is around HTTP status codes. The HTTP status code is a number returned by the web-server to the client (browser) to indicate what the outcome is of requesting a resource (most commonly a …

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25 January 2011

Celebrity ‘tweetgulation’ – much ado about something

This weekend I noticed that the celebrity tweet regulation story was covered by The Sun. It’s interesting to see this digital media story go ‘mainstream’. I personally think celebrity ‘tweetgulation’ is a good thing. It’s keeping things fair across the board and it should be done. UK television networks have had to fight for years to incorporate products into their …

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11 January 2011

Facebook reaches (almost) 600 million users in 210 countries

A few years ago, when the interest in Facebook was at it’s peak (at least as far as the online media goes), I used to keep a fairly regular eye on the Facebook active user numbers. These numbers are fairly publicly available, provided as they are by Facebook’s own advertising tool. For those not familiar with the system, Facebook defines …

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17 December 2010

10 hot digital brands to watch in 2011

Building your digital brand value is where it’s at in 2011. Brands who haven’t already made the investment in digital brand leadership will really struggle next year to make the quantum leap necessary in strategy and talent to keep up. However, for those who have been investing for some time, or those who are pure play digital, next year will …

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