23 October 2012

‘Like’ and ‘Star’, being tested on Twitter instead of ‘Favourite’!

Since very early on in the introduction of Twitter, the ‘Favourite’ button has been available to users. The popular ‘Favourite’ feature has been used on Twitter billions of times. This May, tweets were redesigned to make ‘Favourite’ more prominent. Although Twitter have yet to confirm this is an official testing routine, a number of users have seen the ‘Star’ and …

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22 October 2012

Online sales experience fastest growth for over a year!

Reports released today show that online sales have experienced the biggest increase for over a year. New figures just out, from IMRG Capgemini e-Retail Sales show: £6.4bn was spent online by UK Shoppers in September 16% more than at the same time last year and 11% more than August. This news has led IMRG and Capgemini to raise their forecast for the year to 14% from 13%. The …

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19 October 2012

Google shares suspended after profit results sent out early…

Last night, Google shares were suspended after an accidental email to the US stock market revealed that Google’s quarterly results were far below Wall Streets’ demanding expectations. This left the company with no choice but to suspend trading. The financial release, which was sent out, began with the words ‘Pending Larry’s Quote’- Larry, being Google’s chief executive, Larry Page ,who …

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17 October 2012

Google ‘Disavow’ tool aims to end the perils of bad links

In a move which was almost inevitable after recent changes to the way Google treat ‘bad’ links, the search giant have now launched a new tool to allow webmasters to effectively ignore potentially bad links. In an announcement made by their “king of spam” Matt Cutts, Google launched the ‘Disavow’ tool alongside a blog post which explains how to use …

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4 October 2012

Marketeers Take Heed! Google Update Their Webmaster Quality Guidelines.

  Earlier this week, Google announced that they had updated their Webmaster Quality Guidelines (or SEO Bible, as it is colloquially known). While their core message, “focus on the user”, remains unchanged, the overseers of search did stress that social media, PR, affiliate marketing, and SEO would now be playing a more predominant role in helping Google ascertain search engine …

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3 October 2012

#SMWGOLD this time last week…

…we struck gold at our fantastic Social Media Week panel event – ‘Did London 2012 Win Social Olympics Gold?’ If you weren’t able to join us up in Skyloft in the Millbank Tower and sadly missed out on having the pleasure of holding gold medals, don’t worry – we’ll happily fill you in on all that took place at #SMWGOLD. We can …

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