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Google Buying Yahoo: Thoughts and Theories

31 October 2011 | Annie Wakefield

Last week news hit from the Wall Street Journal publishing that Google were in talks with private equity firms in buying Yahoo’s core business. With the news spreading like wild fire, many speculators are wandering […]

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Tamar’s Friday #FailureToLaunch #6 – Like a Klout round the head…

28 October 2011 | Henry Elliss

It’s been another good week for interesting and funny FAILs online, not just in the world of marketing but on Twitter especially. As usual, we’ve put together ar weekly round-up of some of the best […]

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Twitter: Do You Know Who You’re Talking To?

28 October 2011 | Ashley Turner

A new Twitter tool has gone live today that will give brands and individuals the opportunity to know their followers better.  Know Your Twitter Followers, a new product launched by Schmap, takes a look at […]

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Should you use a paid-for analytics tool?

26 October 2011 | Alex Christie

Webtrends vs Google Analytics – a short comparison With continuous advancements to free web analytics tool like Google Analytics, it’s often wise to ask the question: when is the right time to pay for paid […]

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How the Networked Economy can help your link building strategy

24 October 2011 | Asad Imam

For my latest post, I wanted to emphasize the significance of creative link building using promotions or give-aways. The most fascinating aspect for me is that I was introduced to the importance of link building […]

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Could Apple’s Siri be a threat to search engines?

24 October 2011 | Henry Elliss

Now that Siri has been “out” for a couple of weeks, the Apple-buying public have had a chance to get used to its features – and its “quirks” too. It’s about this sort of time […]

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Tamar’s Friday #FailureToLaunch #5 – “Siri, what is MC Hammer on?”

21 October 2011 | Henry Elliss

It’s been another good week for online/marketing failures, so as ever we’ve been able to gather together some of the best examples for you – perfect reading for a chilly Friday afternoon! Enjoy… “Sorry, I […]

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How Will Google’s SSL Encryption Affect Natural Search?

20 October 2011 | Henry Elliss

Google engineer Matt Cutts announced earlier this week that all users logged into their Google accounts (like gmail) will not be traceable.  This means SEOs like ourselves cannot track what keywords have been used […]

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Full service vs specialist agencies: jack of all trades… master of one?

20 October 2011 | Helen Booth

There are 3 main options when choosing who implements your digital marketing campaign: 1. Inhouse 2. Full-service 3. Specialist Which is best? I’m taking ‘inhouse’ out of the equation on this occasion as ‘insourcing v […]

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Video infographic must-see: A Video History of the iPhone

18 October 2011 | Tanya Goodin

I stumbled across this video infographic about the history of the iPhone and not only is it timely, but it’s also brilliant! It’s certainly worth the 4 minutes it takes to watch it and because […]