25 April 2014

Is Google+ about to ride off into the sunset?

Speculation is rife about the future of Google+ today, with the announcement that Vic Gundotra – the head of the social network – is stepping down from the role. Whilst the departure of figure like Gundotra isn’t necessarily always a bad sign, TechCrunch is reporting that more shake-ups are on the way for the ailing platform. A number of the …

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23 April 2014

What can we learn from #nomakeupselfie?

The Word of 2013 was awarded to “selfie” by the Oxford English Dictionary, and its popularity doesn’t show any signs of slowing down. Last month you may have noticed your Facebook, Twitter and Instagram feeds being dominated by selfies of women with no makeup on (with the hashtag #nomakeupselfie)… and even some of men with a full-face of makeup. Originally, …

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4 April 2014

Advertising Week Europe: 10 stories that made a big impact

All this week we’ve been enjoying events down at Advertising Week Europe here in London – with over 200 sessions spread over 6 locations and 4 days, the amount of discussion and debate going on has been massive. With such a wide array of panels, seminars and debates going on, it’s impossible to attend everything – the Tamar team have …

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26 March 2014

Facebook buys virtual reality firm Oculus for $2 bn

Yesterday, Facebook announced the purchase of virtual reality technology firm Oculus for $2 bn. The deal will include $400m in cash, as well an additional $1.6bn in Facebook shares. On top of that, the employees could receive another $300m in performance bonuses. Following the recent purchase of mobile service WhatsApp and that of Instagram in 2012, this is yet another …

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18 March 2014

Scrabble – Epically failing online since 2008. But why?

In these days of social gaming, it’s easy to assume that every game ever invented has the opportunity to take on a new lease of life. In lots of cases, this is true – Only this morning I was sat on my train to work, listening to the unmistakable ‘jingle jingle’ soundtrack of a child playing Sonic the Hedgehog on …

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11 March 2014

5 ways that Facebook’s page redesign completely misses the point

The team over at Facebook Business have just announced the details of the latest redesign for pages, with a number of major changes to the layout and functionality included. The changes are apparently designed to make the page more streamlined, allowing users to find what they want to know more quickly and helping admins to monitor the effectiveness of their …

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10 March 2014

Is your search strategy for Google suitable for Baidu?

Established in 2000, Baidu is the largest search engine in China. Despite the recent emergence of rival search engine Qihoo, and despite the fact that their index ‘only’ includes around 740 million pages to date (compared to Google’s 60 trillion as of 2013), Baidu’s market share is generally estimated to be over 60%. In that sense, its dominance in China is …

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7 March 2014

8 Inspirational women in digital

Inspired by International Women’s Day on March 8th, here at Tamar we’ve been talking about the inspirational women who have made an impact in our own industry. As a digital agency with a history of women in senior positions (and founded by a woman), we celebrate the achievements of all women but we have a special affinity for those who …

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