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29 March 2017

Google’s Mobile-first Index

A few months ago, Google shared the news that they will be releasing a mobile-first index that had all SEOs talking. This mobile-first index is definitely something that Tamar experts are keeping an eye on because it is going to have a major impact on the world of SEO and rankings. We thought everyone should be aware and prepared, therefore, …

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21 March 2017

Machine Learning Masterclass #8: The Future of Machine Learning

We have reached the end of our Machine Learning Masterclass series. Throughout this series, we have given an introduction to Machine Learning, investigated the tools being used to implement it, and explored how it is already being used in digital and video. We have looked to the future of Machine Learning in e-commerce and SEO and now to finish, we tie …

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16 March 2017

Machine Learning Masterclass #6 Machine Learning and Video

In our Machine Learning Masterclass series so far, we have covered what Machine Learning actually is, the impact it might have on SEO and the sorts of tools and applications that are currently powered by Machine Learning. In this blog post, we want to delve in to see how Machine Learning is having an impact on the ever-popular medium of …

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5 March 2017

Machine Learning Masterclass #4: Tools And Applications

Machine Learning has become an integral part of day to day life, particularly in the Digital World. Companies such as Google, Facebook, Netflix, and Amazon now use Machine Learning to continually update their services and algorithms. So far in this series, we have explored the basic principles, current applications and potential use of Machine Learning in SEO and Social.  In …

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3 March 2017

Machine Learning Masterclass #3: The Future of Machine Learning in SEO and Social

Machine Learning has become an integral part of day to day life, particularly in the digital world. Companies such as Google, Facebook, Netflix, and Amazon now use Machine Learning to continually update their services and algorithms. Google is using Machine Learning to qualify their traditional ranking algorithm with RankBrain, as we have already discussed in our previous blog. However, Machine …

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27 February 2017

Machine Learning Masterclass #2: How is Machine Learning being used in digital?

Welcome to our Machine Learning Masterclass series. Here we will be talking about the importance of Machine Learning and how this connects with the world of digital marketing. In the first instalment of our Machine Learning Masterclass series, we introduced the topic by explaining exactly how Machine Learning can be understood. In this next article, we explore ways that Machine …

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Machine Learning Feature Image
24 February 2017

Machine Learning Masterclass #1: What is Machine Learning?

Welcome to our Machine Learning Masterclass series. Here we will be talking about the importance of Machine Learning and how this connects with the world of digital marketing. Machine Learning, with its clever set-up and accurate insightful applications, is slowly becoming the buzzword in a plethora of industries. Since Google introduced RankBrain, an algorithm it developed using Machine Learning and …

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17 February 2017

Local SEO A-Z #5: Local SEO metrics that matter

Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile. However, it means that businesses with multiple local presences simply can’t afford to not implement a fine-tuned local SEO strategy if they want to rise to …

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13 February 2017

Local SEO A-Z #4: Local and mobile SEO – the perfect match

Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile. However, it means that businesses with multiple local presences simply can’t afford to not implement a fine-tuned local SEO strategy if they want to rise to …

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