Tanya Goodin

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Paid search effectiveness decreases year-on-year

23 April 2009 | Tanya Goodin

A new survey conducted by Econsultancy (UK Search Engine Marketing Benchmark Report) has found that 15% of UK companies report decreasing effectiveness year on year from their paid search (PPC) campaigns. Even more interesting, 48% reported better returns [...]

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Official – Tamar most followed UK SEO agency on Twitter!

22 April 2009 | Tanya Goodin

We've been playing about with Twitter for about a year here at Tamar but, buoyed by the Ashton versus CNN success, we decided over the last month to make a concerted push to see if [...]

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Skype comes to the iPhone

31 March 2009 | Alex Christie

After quite a lot of speculation, Skype finally made its way iphone-bound today. As a regular skyper and iPhone advocate – I think this is pretty good news and good progress, I've downloaded a couple [...]

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TLC Pub Quiz 2009 – the good, the bad, and the hungover…

6 March 2009 | Alex Christie

Well, the morning after the night before and I have a few things to report from the TLC Pub Quiz 2009 (in aid of Oak Lodge school for deaf and hearing impaired children): 1. I [...]

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Five things Facebook are doing to celebrate their 5th birthday

4 February 2009 | Henry Elliss

On the day when Facebook celebrates it's firth birthday, I thought we should have a look at how the Social Networking giant is celebrating. In case you haven't read it already, Tanya gave us a [...]

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Five things you didn’t know about Facebook on its 5th birthday

4 February 2009 | Tanya Goodin

1. Turns out John  Prescott wasn't so wrong when he referred to Facebook as 'The Facebook' on BBC 1 recently - that was its original name. Launched as www.thefacebook.com in 2004 it only became www.facebook.com in [...]

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Top 10 Tips for the Twitter-verse

29 January 2009 | Tanya Goodin

Now that the rest of the world has finally woken up and started using Twitter (thanks Wossy for the publicity on Friday night) I thought I'd summarise my top tips for brands thinking of putting their [...]

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Google’s results prove search is still making money

22 January 2009 | Tanya Goodin

Despite the gloomy results of Microsoft, Sony and Nokia which sent commentators into a frenzy of doom about the technology industry, Google pleasantly surprised everyone by delivering better results than expected despite the very bleak economic outlook. Their results, just announced, surpassed most estimates by delivering [...]

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Apple still juicy in the crunch

22 January 2009 | Tanya Goodin

So my finger was bang on the pulse when I noted that Apple's 5th Avenue store seemed to be booming on my recent trip to New York. The company has just posted the best quarterly revenue and earnings in [...]

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A digital inauguration for a digital President

20 January 2009 | Tanya Goodin

The story of how Obama is determined to keep his BlackBerry while in office brought it home to me how isolated previous US Presidents have been from the 'real' world and how Obama really will [...]