Tanya Goodin

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the blog in which I discover what search engines are for…

17 January 2008 | Tanya Goodin

Let’s re-cap shall we? I am the CEO of a search-led digital business. I have spent the past 13 years making a living out of search engines and, more recently, social media. So why do [...]

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In 2008 I will…..

3 January 2008 | Tanya Goodin

Sadly, unlike most normal people my New Year’s Resolutions don’t have anything to do with getting fit or de-toxing (although they should, they should) but almost entirely relate to my use of the vice that [...]

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New Year predictions?

31 December 2007 | Tanya Goodin

After my hostage to fortune quote on the Money Programme last week “facebook will be bigger than Google” (I’ll either look prophetic or a total idiot in 12 months), I thought I’d dig up some [...]

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21 December 2007 | Tanya Goodin

The Money Programme special on facebook featuring your truly goes out tonight at 7pm on BBC2. I shall be out enjoying my last night of festive celebrations before I batten down the hatches for the [...]

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facebook loses its poetry?

17 December 2007 | Tanya Goodin

After nearly a year of getting my head around the strictures of the passive voice, facebook last week dropped the ‘is’ on its status updates and I have to say I am strangely missing it. [...]

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Brands, budgets and the bottom-line

7 December 2007 | Tanya Goodin

I’ve been mainly spending this week finalising all our budgets and forecasts for 2008 and working with our clients on finalising theirs. As you may have seen from my editorial in this week’s Marketing Week’s [...]

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First Tamar Bursary recipient

7 December 2007 | Tanya Goodin

I am delighted to be able to say that the candidate for the first Tamar Bursary has been selected. her name is Simo Sam and she is a 12 year old pupil currently at Vuyani [...]

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Being sociable…

22 November 2007 | Tanya Goodin

I spent the day on Tuesday throughly immersed in the world of social media. The day kicked off at The Hospital in Covent Garden chairing a roundtable on the role of social media in a [...]

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There are nine million bicycles in Beijing

15 November 2007 | Tanya Goodin

And God knows how many in Shanghai. Neil and I have nearly run into all of them! Honestly if we get back in one piece I shall be astounded. Allegedly there are 180,000 deaths from [...]

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Learning Chinese…

14 November 2007 | Tanya Goodin

I’m picking up some great tips from the Chinese on how to do business. One of the ones I’ve come across several times today is what they do if they don’t know the answer to [...]