Tamar

I may not spend my days lounging on a sandy white beach, while dolphins frolic and a cool breeze ruffles my hair, but I do have a job in one of the most interesting, fast developing and innovative industries in the world.
And 2010 is, I’m certain, going to prove to be one of the most [...]

It’s that time of year when pundits start coming out of the woodwork to predict the next big thing. Here are my 15 predictions (15, because Tamar is 15 this year) for what’s going to be happening online in 2010:
1. Social media, and specifically Twitter, will continue to take over the world with the latter [...]

Unless you’ve been living under a rock for the past 12 months, you will be aware of the phenomenon that is Twitter.
You may also be aware that Google and Bing have been casting jealous glances at Twitter’s Real Time Search engine, as one of the major flaws in both Google and Bing is the inability [...]

The last 27 Dinners of 2009 in Cape Town offered an evening of inspiring talks and superb conversation with smart and talented web, mobile, media and marketing people. So of course Tamar Cape Town had to be there.
Aside from eating pizza and drinking beer, we also did some serious work – well, mingling, anyway. And [...]

I am over the moon that last night we were named Agency of the Year by the Financial Services Forum at the spectacular Guildhall in London. It was a nail-biting effort by Team Tamar to get there involving a flat tyre, a motorbike rescue dash and a pair of black-tie suit trousers being rescued from [...]

Sending out bulk emails can be a daunting task at the best of times, especially if you want to track who is opening them, which links they are clicking on and even whether the email has actually been delivered or not.
An Australian software company based in Sydney have the solution and have been providing Campaign [...]

This week, I had the pleasure of attending the 5th IAB Engage conference, billed as ‘Get Fit Be Happy’. Whilst this message of health and fitness is really intended for brands, customer engagement and the bottom line – it was most notably felt by myself when running up the theatre aisle stairs…
Contrary to the dayglow-spandex [...]

Regular readers will know that we like to support charity here at Tamar – our own TLC being just the tip of the iceberg – so it was no big surprise when we decided to sponsor this year’s London Twestival gathering, held in aid of the charity Childline.

The party took place last night at Vinopolis in London, and [...]

It has been almost a year since I started blogging for Tamar and it seems quite ironic that something I noticed this week has sent me referencing the first post I did, and on 09/09/09 too.

On Monday, I got an email notification that “Gail Calabrese” is following me. As I normally do, I had a [...]

During the wettest July on record in England and Wales, we took shelter in front of our computers and shopped! The clothing sector was the driving force behind the significant growth; with sales up 18% on the previous month, and 17% year on year. Also popular, electrical items realised a healthy monthly growth of 11%. [...]