Social Media

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“Unconference” – Card Games and Beer Pong: A New Means of Networking in Social Media Marketing?

27 September 2013 | Valentin Boulan

  As the Tamar team prepared to attend events at the Social Media Week in London, there was a sense of uncertainty. Would these events simply be run-of-the-mill talks to remind us that using social […]

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Tamar and Halfords win at Online Retail Awards

6 September 2013 | Henry Elliss

Yesterday was a great day for the Tamar team, as it saw us adding another trophy to our burgeoning cabinet of awards and achievements. The annual Online Retail Awards were taking place in swanky Kensington, […]

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TouchScore™ – how can you quantify and measure complex brand-consumer relationships? | Baby

29 August 2013 | Christine Andres

We hope that you’ve been enjoying our insightful TouchScore™ series. Surely by now, you can agree that this tool is a highly effective way of taking a holistic, quantifiable view on a brand’s performance in […]

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In the news: Are Police Forces Using Twitter Effectively?

27 August 2013 | Sarah Graveling

Police forces faced harsh criticism at the end of last week after an article claimed misuse of the social channel Twitter.  The article published in The Telegraph hit out at the police for using their […]

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Tamar supports The Prince’s Trust in highlighting the exam pressure on young people

22 August 2013 | Sarah Graveling

Last week, youth charity The Prince’s Trust launched a piece of research, based on interviews with 2,342 16-25-year-olds, revealing the effect of poor exam results on young people’s futures. The research found that one in […]

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TouchScore™ – how can you get consumers to interact with you online? | Sports Nutrition

21 August 2013 | Aqil Rouf

If you have been following our blog in recent weeks then you should be familiar with TouchScore™ – a robust and future-proof holistic social measurement tool, which we built. In short, TouchScore™ allows brands to […]

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TouchScore™ – how can you develop brand-consumer relationships? | Outdoors

13 August 2013 | Christine Andres

Last week we brought back TouchScore™, our holistic social measurement tool. If you somehow missed our blog feature on ‘visibility’ – the first of five TouchScore™ components, feel free to have a read to catch […]

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TouchScore™ – how much impact does your brand have on consumers online? | Beverages

6 August 2013 | Christine Andres

When was the last time you measured the effectiveness of social media? Not so long ago, we introduced you to TouchScore™, our very own holistic social media measurement tool. This month, we’re bringing back TouchScore™ […]

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A new #royalbaby Tradition… Social Media Announcements and Reactions

23 July 2013 | Lily Shanahan

It’s a BOY! After weeks of #thegreatkatewait, with Tamar Towers joining the world on #royalbabywatch we were all incredibly excited when the news that our future King had been born yesterday. How did you find […]

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How to activate Twitter analytics – and why you need to…

19 July 2013 | Henry Elliss

Almost two years ago now, Twitter announced the launch of Twitter analytics – covered on the Twitter Developer blog, and explained on our own blog with a little help from Film director Kevin Smith (“A […]

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