Social Media

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How is WhatsApp worth $19 billion?

25 February 2014 | Valentin Boulan

  Last week, Facebook announced the purchase of mobile messaging app WhatsApp for a staggering $19 billion. The deal was divided into several chunks, including $4 billion in cash, $12 billion in Facebook shares and […]

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Which athletes triumphed at the Sochi Socialympics?

24 February 2014 | Henry Elliss

Yesterday saw the closing ceremony of the XXIIth Winter Olympic Games over in Sochi. Whilst it’s only the first of many great sporting events coming up this year, the social ‘noise’ it generated during London […]

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TouchScore Sport 2014 – #Go4Greatness

19 February 2014 | Tanya Goodin

Here at Tamar we’ve been working on a piece of research which will look at how sports brands are capitalising on this 2014 ‘Year of Sport’. Using our TouchScore tool, we will be tracking the […]

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2014: The Year of Sport #Go4Greatness

7 February 2014 | Henry Elliss

As the Winter Olympics start in Russia, they signify not just the launch of another major sporting event, but the kick-off of a pretty amazing year for sport. And not just for global sport  – […]

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Facebook: now we are TEN

4 February 2014 | Tanya Goodin

Ten years is a long time in digital so today is a major milestone for a little site you might have heard of – Facebook is ten today. As an agency with 18 years of […]

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Tamar continues #digitalhistory series with ‘The Story of Facebook’

24 January 2014 | Tanya Goodin

The second infographic in our #digitalhistory series looks at the history of Facebook. Tamar have been working in social media since before the launch of Facebook, and as such we’re in a great position to […]

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Is Facebook’s teen exodus all it seems?

23 January 2014 | Valentin Boulan

Over the past few days there has been plenty of discussion about Facebook’s so called decline among young users, with some reports going as far as to describe the social media giant as ‘dead and […]

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Facebook in U-Turn over unpopular ad feature

10 January 2014 | Valentin Boulan

In a recent and unexpected blog post, Facebook announced they will be phasing-out their controversial ad feature, ‘Sponsored Stories’. First introduced in 2011, the feature automatically displays ads to users based on the activity of […]

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10 Digital Marketing Predictions for 2014

18 December 2013 | Tanya Goodin

As has become traditional at this time of year, I’ve been compiling our predictions about how the world of digital will change in the coming 12 month. This year’s digital predictions have been particularly interesting […]

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2013 Digital Predictions – How did we do?

17 December 2013 | Henry Elliss

It’s that time of year again when Tanya launches her digital predictions for the year ahead – but while these are being carefully considered, here’s a chance to look back on the wins and failings […]

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