16 July 2009

Turkey rockets past Canada to be Facebook No. 3

As you will know if you’re a regular reader of the Tamar blog, I like to keep an eye on how Facebook is doing around the world, with my occassional “Top 10 Facebook-using countries” posts. I should point out that I’d dearly *love* to be doing this for some of the other big social media sites too, but as it …

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7 July 2009

How is Twitter coping with trend spam?

The problem of “trend spam” has been raising it’s ugly head more and more lately. For those of you who aren’t as geeky about Twitter as I am, here’s what trend spam is in a nutshell: Twitter’s trending topics list is a top 10 list of things people are discussing on Twitter at any one time, ranked according to activity. Until very recently it didn’t raise a lot of people’s ire, and served as quite a useful way of not only picking up on global events (Michael Jackson’s death was probably revealed to a lot of people via the trends, for instance) but also a great way for some of the comedy elements of Twitter to spread and grow.

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2 July 2009

Activate 2009 – Part 1

Activate 2009 is the first exclusive one-day summit providing a unique gathering of leaders working across all sectors of industry. The main objective – to get a discussion started (right now) sharing, debating and creating strategies for answering some of the world’s biggest questions. Due to Activate 2009 being so rich in discussion and prognosis I’ve decided to release this …

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1 July 2009

Get rich or die trying

I think the above sentiment is particularly apt when looking into the ever evolving world of social media. Calculating the ROI companies are likely to receive as a result of partaking in some form of social media is a tricky business: for some, particularly the PPC evangelists will wax lyrical about the importance of quantifiable click through rates, others are …

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1 July 2009

Changes to Twitter welcomed by users

If only Facebook were so keen to keep their users happy! Twitter unveiled some snazzy new additions to their site today, in the form of an improved experience for browsing your followers / friends list. The new feature gives you a lot more options when browsing these lists (an essential task when trying to find interesting people to follow), including …

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30 June 2009

Finding your target market online: Facebook

When it comes to online marketing, social networking is without a doubt on the up and up. Facebook, LinkedIn, Twitter and others can help you to boost the size of your mailing list and also help you to grow your business. An important aspect of online marketing is visibility, and what better way to increase your online visibility than by …

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30 June 2009

The Internet is not dead… and neither is Jeff Goldblum

To paraphrase Mark Twain: “Reports of the Internet’s death have been great exaggerated”. Unlike poor Michael Jackson. Here on the Tamar blog we’ve remained relatively quiet on the subject of Michael Jackson up until now – mainly because we wanted to let the dust settle before looking for any trends or interesting outcomes. Now that the internet has had a …

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24 June 2009

‘Harnessing the Power of Twitter’

Internet World’s ‘Harnessing the Power of Twitter’ conference in Central London yesterday, provided a great forum for the full spectrum of Twitter enthusiasts. The surprise at the outset, was the +50% show of hands by the audience when asked by James Drake-Brockman, Event Director: ‘Who has never used Twitter?’. I believe that the day went a long way to convincing …

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24 June 2009

#hpt09 It’s a twitter thing

So yesterday saw me at the ‘Harnessing the Power of Twitter‘  or #hpt09 or even http://tinyurl.com/qyl5md conference and I am sure loads of people will Tweet away and maybe even blog or micro blog on the subject in more detail than me. But I thought I would make a note of the key learnings and my impressions of the day. …

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