Social Media

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Is Facebook Highjacking Non-Profit Brand Identities?

14 September 2010 | Milly Diaz

Today I discovered something rather odd about the non-profit profile pages on Facebook.  Often times, it appears they have two “official” profiles, and the second profile is a community page. Ultimately, this Facebook community page [...]

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Epictetus – The father of social media?

10 September 2010 | Henry Elliss

If you’re the sort of person that has to do or see lots of presentations, you’ll know how people love to sprinkle relevant quotes in to their powerpoints and keynote decks, to keep you interested. [...]

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Big changes for Google real-time search results

27 August 2010 | Henry Elliss

Big changes for Google’s dynamic and constantly refreshing stream of real time search results or “updates” vertical.  Google real time search results are now incorporating geographic targeting, so sentiment, attitudes, and buzz can be measured [...]

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Dead or alive?

24 August 2010 | Alex Christie

I have always been a big fan of hard-hitting graphs, and I was especially astounded by this Wired Magazine Article. I was alerted to this eye opening graph by @tanyagoodin and was immediately sceptical by the apparent [...]

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Part 4 of 4 – Tamar Infographic series: Natural integrity

24 August 2010 | Tanya Goodin

Our fourth and final Infographic (see #1,#2, #3) draws from the first three to give you a roadmap for online marketing, or at least a very substantial part of it. I use the word ‘final’ [...]

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One location service to rule them all

19 August 2010 | Milly Diaz

Disclaimer: I’ve borrowed the title of this blog from Tanya Goodin, our CEO. We were talking about Facebook Places this morning and she posed the (very Lord of the Rings inspired) question to me, did [...]

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Part 1 of 4 – Tamar Infographic series: captivate, communicate, convert

17 August 2010 | Tanya Goodin

Today, Tamar is launching the first in a series of four Infographics that map the way we deliver the promise of our logo – “the search and social conversion agency”. We’ve seen an explosion in [...]

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Dear bloggers – if you want interaction, make it easy…

11 August 2010 | Henry Elliss

As somebody who spends a fair bit of time reading and research industry news for my job – as well as commenting on blogs in my spare time too – I get very frustrated about [...]

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Facebook questions – revolution, or doomed to fail?

30 July 2010 | Henry Elliss

Facebook have recently rolled out a new feature to a small set of lucky (?) beta testers – namely, Facebook questions. If you think this sounds like a familiar idea (or if you have used [...]

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Two years to go and the 2012 London Olympics marketing marathon starts now

27 July 2010 | Tanya Goodin

Today, there are just 730 days left before the London Olympics starts – but for companies, the online marketing marathon has already begun. The legal controls on the Olympics are fierce but at the same [...]