13 May 2011

Facebook brand tagging is a sign of things to come

Facebook announced this week that it is now allowing users to tag brands in photos, in the same way they’d tag a friend or family member. Currently limited to “Brands and Products” or “People” pages (the rest are set to be added at a later date – i.e. Places, Causes, Entertainment etc), the move signals Facebook’s intentions to continually improve …

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31 March 2011

Facebook’s Like Button + Google = +1

Google launched its latest foray into the social space yesterday with the release of their answer to Facebook’s “Like” button, the +1. Google +1 is already available to use in the US and is appearing next to the results in the SERPs (when logged into your Google account), needless to say they are stepping on the toes of a very …

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10 March 2011

Cashing-in on Charlie Sheen – social media #FAIL or #WIN?

Note: These opinions are those of the author alone, not Tamar.com or their employees As somebody who has been watching the Charlie Sheen ‘situation’ unfolding for a good few weeks now, I’ve been amazed at how quickly it’s been become ‘acceptable’ to use Sheen as a marketing tool. This has become even more apparently in the last couple of weeks, …

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14 February 2011

It’s all about content, content, content!

Last week, London took part in the worldwide ‘Social Media Week’ movement and I had the chance to check out a few lectures and panel discussions hosted by our local organizers. The message that came through loud and clear is that content’s reign as king is stronger than ever. Panel experts were less interested in tackling the question of ‘why …

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4 February 2011

Facebook launch new photo-viewing interface – downloading now supported

Note: Usually I’d wait until somebody else had blogged about this before putting virtual pen-to-paper, so that I could refer to official sources, gather opinion and all that jazz. But I’ve not spotted anybody else talking about this yet, so I’m assuming it might just have launched today…? It appears that Facebook have revamped their photo-viewing interface, launching a new …

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4 February 2011

Search, social, mobile and more – integration is key

This week’s issue of new media age features an excellent ‘leader’ column by editor Justin Pearse, looking at the need for integration and evolution in online marketing agencies. As Justin points out, Social Media marketing is a natural evolution from “older” marketing channels such as Search – with experience in online marketing being key to ensuring your social media campaign …

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