xmas-presents
2 December 2016

Digital Santa Presents – Customer Service and Social Media

Welcome back to our Christmas blog series ‘Digital Santa Presents …’ With the help of the Digital Santa, we will be talking you through how to optimise your website this Christmas. In our last post, Digital Santa was gifting all he knows about mobile-friendliness. This week, he bears gifts regarding customer service and social media – an integral part of any business. …

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Election Special: How Hilary Got Trumped
14 November 2016

How Trump Won The Social Media Battle

  So how did Trump pull off one of the biggest upsets in election history? There are plenty of factors that helped him secure his victory but a key role was undoubtedly social media. The non-stop media coverage of him as a candidate made it clear that other Republican candidates would soon be forgotten. With his already pre-existing celebrity status …

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Social media predictions
10 November 2016

Predictions 2017: Social Media

Social media moves so fast, our favourite platforms constantly update features. Usually just as we’ve got used to the last update. In such a fast paced environment we’ve witnessed both platforms and features that have failed spectacularly, and we’ve also seen some huge successes. The year is almost over so here are our going social media predictions for 2017. Live content …

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this month in social june
30 June 2016

The month in social: June

We’re halfway through the year already and it’s officially ‘summer’ but, being Britain it hasn’t stopped raining. On social media it was looking a bit sunnier in June, with Snapchat continuing to outshine other networks, Pinterest making further improvements to their ad format and the LinkedIn acquisition. Clouds in social media came in the form of the Euros (if you …

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Influencer Checklist
16 June 2016

4 tips for choosing the right influencer for your brand

Research shows that we now trust social media influencers almost as much as our friends, and of course, brands are taking full advantage of this trend. A joint study by Twitter and analytics company Annalect highlighted that 40% of respondents said they’ve purchased an item online after seeing it used by an influencer on social media. A recent influencer marketing study by …

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27 May 2016

The month in social: May

This month in social we’ve seen Instagram kick up its brand advertising and one of our most loved platforms *cough* Snapchat *cough* continuing to grow and take the limelight – as in past months. It’s time for our monthly social round up. Taco Bell makes Snapchat History It is clear that Taco Bell are fans of Snapchat, the social platform …

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26 May 2016

For + Against: Instagram’s LINK IN BIO

Generally speaking at Tamar the youngsters are on Snapchat and treat Facebook very casually, whereas the older (ahem) people are on Facebook, but don’t feel the need to add to their social repertoire with Snapchat. This seems to be a pretty common theme amongst how the generations use social, but there is one platform we all use and that’s Instagram. …

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The month in social
27 April 2016

The month in social: April

We’re only four months into the year and already social media has thrown some unexpected events at us. As another month has flown by it’s time for our social round up, this month we have seen everything; from an exciting  new launch from Pinterest to Facebook continuing to expand its services. Snapchat updates privacy policy Snapchat is the social platform …

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22 April 2016

4 Benefits of Snapchat for Brands

It’s been over four years since Snapchat was released, with the simple function of sharing photos with friends that would disappear after ten seconds. Brands didn’t pay much attention in these early days as the potential to reach users was relatively small. Now, with an increased user base and new features, brands are starting to use Snapchat more frequently, some …

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21 April 2016

Unlocking the secrets of content marketing for brands

Content is one of the most important aspects of any website and most brands understand that it’s important to produce engaging and shareable content frequently. Producing content is not only a great way to improve rankings for SEO purposes, but it’s also important to encourage engagement and keep readers interested and returning to your site. Producing content can take time. …

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