eCommerce

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Customer Service is key on social

19 June 2015 | Isobel Capelin

For most customer facing companies, social media is often the first port of call for people who use their products or services to complain or ask questions. Unlike with an email address, it’s public – so […]

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5 potential consequences of Adblock on iPhone

15 June 2015 | Valentin Boulan

Last week, Apple announced that the latest set of changes to Safari, it’s internet browser, would allow users to use Adblock on iPhone and iPad. Of course, Adblocking’s been around for a while on desktops. It […]

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Wearable tech: Is the Apple Watch a game-changer?

13 March 2015 | Isobel Capelin

We predicted at the beginning of the year that 2015 is set to be the “year of wearable tech” and Monday’s Apple event only confirmed it. Apple Watch The Apple Watch has caused quite a […]

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What Makes a Good 404 Error Page?

28 January 2015 | Isobel Capelin

Despite a constant effort by most webmasters to reduce the number of technical errors that occur on their site; it is impossible to eliminate them all. Every now and then broken links will slip through […]

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10 Digital Marketing Predictions for 2015

30 December 2014 | Tanya Goodin

It’s that time of year again; I’ve been looking back over the highlights and surprises of 2014 and compiling my annual list of New Year digital predictions. The past 12 months have seen a number […]

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The Current State of Shoppable Social Media

4 December 2014 | Isobel Capelin

With Christmas round the corner, we are being bombarded with deals, offers, sales and various campaigns delivered by brands and retailers desperate for you to choose them over all the competition. Digital Marketers have often […]

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4 Reasons why your business should care about online reviews

3 November 2014 | Isobel Capelin

The inability to physically see or touch a product can make the decision whether or not to click ‘buy’ just that extra bit harder. With the amount of choice for online shopping ever expanding, customers are […]

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International SEO: how hard can it be?

14 October 2014 | Valentin Boulan

At first glance, doing SEO for international clients might seem pretty straight forward: carry out routine technical fixes on-site, pop a few key terms into Google translate and watch your site shoot up search results once […]

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#OnThisDayInDigital in more than 140 characters…

3 September 2014 | Isobel Capelin

Is there a winning year in digital history? #OnThisDayinDigital began back at the beginning of 2014 and although we’re only 2/3 of the way through the year we’ve already come across loads of interesting insights we […]

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Producing great blog content: 5 tips you can’t afford to miss

30 June 2014 | Valentin Boulan

  In recent years, Google’s algorithm updates (and Panda in particular) have emphasised the importance of content quality as indicators of site authority, and thus visibility in search results. Consequently, content marketing has become a very prominent […]

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