Posts by Tanya Goodin

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How the Government helps UK growing businesses

9 July 2010 | Tanya Goodin

Have you been on the Business Link site recently? Me neither. But you will be as pleased as I am to know that our business tax pennies have been well spent over the past three [...]

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Being an early adopter pays – will the early bird pay out too?

6 July 2010 | Tanya Goodin

As somebody who regularly checks my Twitter account at odd times of the day (and night!), I’m always interested to see the difference in my stream at different times of the day. A night-time check-in [...]

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Brand lessons from the history of search

16 June 2010 | Tanya Goodin

There’s little point in looking back unless you can learn something so I wanted to use today’s birthday retrospective to pull out some useful, relevant and fresh understanding for brands engaging in SEO. I was [...]

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World Cup kick-off – time for FIFA to reach out online

11 June 2010 | Tanya Goodin

When the controversial new ball is kicked for the first time competitively at the Soccer City Stadium in Johannesburg today, the biggest sporting event in the world will be underway. Online and offline, millions of [...]

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Google caffeine – why the fuss?

10 June 2010 | Tanya Goodin

First off unless you are really into your SEO its unlikely that you will have heard too much if anything about Caffeine. But Caffeine is a behind the scenes bit of engineering by Google that [...]

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Joined-up engagement missing along the UK online election trail

25 May 2010 | Tanya Goodin

Now that the election dust has settled, I thought it would be useful to look back over our Political Search Index (PSI) series that we launched last October. The four white papers were certainly a [...]

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Google Credit Card Comparison Tool

24 February 2010 | Tanya Goodin

Compare Credit Cards with Google Search on Google for credit card and you will see that Google have launched their own comparison tool, not dissimilar to the one for secured loans a few months ago. [...]

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Google to pull plug on China?

13 January 2010 | Tanya Goodin

Google may end operations in China After a major attack on Google gmail accounts (among those were Chinese activists) last December, Google looks like it may be about to pull out of China. While not [...]

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The Political Search Index Part 2

8 January 2010 | Tanya Goodin

Party leaders failing to fully protect their online reputations Our new political research shows that Britains party leaders are failing to protect their online repuations. Over the last two months Tamar tracked the reputation management [...]

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15 digital predictions for 2010

1 January 2010 | Tanya Goodin

It’s that time of year when pundits start coming out of the woodwork to predict the next big thing. Here are my 15 predictions (15, because Tamar is 15 this year) for what’s going to [...]