16 October 2007

SMX Social – any questions?

Starts today! What do you want to know? Go on, what do you want to know about Social Media? Send us a your questions and we will get Henry to ask on your behalf! Speakers are from Stumbleupon, del.icio.us, Wikipedia and more! Key topics include: Social Media Marketing Essentials Linkbait – Chumming for Traffic on Social Media Sites Extra! Extra! …

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15 October 2007

MySpace see local as the key to its expansion

MySpace expanding even more? News Corporation’s social networking site MySpace is looking to considerably expand its international  footprint, by adding to its already sizable array of locally targeted sites. MySpace first started  rolling out local language sites in 2006 and it now boasts some 24 sites in 20 countries and in 12 languages.  Over the next four months we will …

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15 October 2007

Google SERP Experiments

Google is experimenting with some interesting new SERP (search engine results page) view filters, have a look at the Alternate views for search results experiment. It has a few nifty new ways to show the results, the image on the right has the new options that they are experimenting with. Clicking on the dates or measurements will pull out any …

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15 October 2007

Google Related Searches Updated – Phew!

Finally changed after a few months! After a few months of stagnation it looks like Google finally got around to updating their ‘Related Searches’. These are the additional set of results that appear at the bottom of the organic listings. Usually eight in number they are links through to what Google thinks are related searches. See below for Credit Cards: …

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14 October 2007

Dealing with email, the Vanessa Fox way!

Hit delete, and start again! An interesting piece in today’s Times on how Vanessa Fox (late of Google and now working with Zillow) dealt with her email inbox. When it reached 30,000 (and I thought 4,000 was bad!) she declared ’email bankruptcy and deleted the lot. Now that is good going and I am sure we all like the idea …

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12 October 2007

Google Getting Social?

Google CEO admits ‘it’s very real’ A wee while ago MSN Chief Steve Ballmer dismissed Social Networks as a fad. Comments from Google CEO Eric Schmidt at the recent Zeitgeist Conference are more encouraging, and realistic.  He said that Social networks, account for an “enormous proportion” of Internet usage. “It is very real. It’s a very real phenomenon.”  So there …

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10 October 2007

Russian Schools Get Linux

No More Microsoft Operating System? Since the demise of the USSR, Russia has changed significantly in the light of democracy. This change has also come at a price where the education system has been caught using illegal copies of Microsoft products. This has had a knock on effect with schools being prosecuted, thus losing vital funding to educate its students. …

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10 October 2007

Can linking to another site harm your rankings?

Or can it help? Or what!! As with any website strategy we always say first ‘think of the user’. So if linking out to another website makes sense then go for it. But always think about where you are linking. Of course if it is a site like the BBC or Times Newspaper then its a no brainer, these sites …

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9 October 2007

Target.com to be sued for inaccessibility

Recently a federal judge in California ruled that she would allow a class action suit against Target (a large U.S retailer) on claims that the website was not accessible to blind customers. The retailer is accused of violating the California Unruh Civil Rights Act, the California Disabled Persons Act and the Americans with Disabilities Act The lawsuit was jointly filed …

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8 October 2007

Search Budgets going double digits

According to the latest Search Marketing Benchmark Survey from MarketingSherpa, search budgets are expected to reach double-digit percentage growth next year mainly due to the anticipation of higher prices. The survey revealed that many marketers plan to increase their online marketing budgets by at least 11% next year. Of the more than 2,400 marketers who participated in the survey, 33% …

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