2 June 2009

Pushing the boundaries for new content

As Bing is almost ready to roll out more fully on the 3 June we can expect to see more activity as the Search Engines look to try and outdo each other in terms of new releases and functionality. But where will the boundaries be drawn and where are the limits in terms of ‘fair use’ of third party content? …

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28 May 2009

To Bing or Not Bing – that is the question

So Bing is launched, sort of, and while any form of competition is good for the consumer is this really going far enough to tempt people over from the ‘non evil’ side? I have my doubts, we were hoping for a step change and while some say that Bing is producing results and relevancy as good as Google it going …

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21 May 2009

Google Suggest Adds More Functions

Latest news from Google is that the Google Suggest tool is being updated with some new functionality. Included in among these are: Incorporating information from the results of the page you are already on If you are signed in to your Google account then using your web history to personalise your results Navigational results, so if it looks like you …

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13 May 2009

Searchology 2009

What does this mean for you? So yesterday evening’s Searchology webcast has been and gone and now we are left wondering exactly what it means for natural search and for your sites. The Searchology events have come to mean the rolling out of new products and ideas from Google but this year – with the exception of their Android based …

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12 May 2009

New Search Engines – Always a good thing

We often hear of new search engines but most pass by without making any impact onto the search consciousness let alone the general searching public. And part of the difficulty is that although many struggle with even getting close to Google’s relevancy (and that is going to be hard for anyone from a standing start) it is the fact that …

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1 May 2009

toys.com redirect

Why is it still on a 302? After ToysRUs purchased the domain name www.toys.com a couple of months ago I am left wondering why this is still 302'd to http://www.toysrus.com/shop/index.jsp?categor yId=2255956? Seems like a wee bit of a waste of $5.1m?

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28 April 2009

What the Premier League can teach us about SEO

Footie and SEO – never the twain… till now Ahead of the all important, not to me mind, Champions league matches it suddenly occured to me that there are a lot of similarities between the Premier League and SEO. So I thought I would dive in and see just what we can learn from the Premier League. Lets look at …

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23 April 2009

Paid search effectiveness decreases year-on-year

A new survey conducted by Econsultancy (UK Search Engine Marketing Benchmark Report) has found that 15% of UK companies report decreasing effectiveness year on year from their paid search (PPC) campaigns. Even more interesting, 48% reported better returns on natural search campaigns compared to the 43% who had better returns on PPC. The good news for the entire search industry is that the survey found …

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23 April 2009

By George it’s St George!

Google Logo features St George See below: What is interesting is that when clicking through I totally expected to be greeted by a Wikipedia entry, but no! Kudos to rugbyleagueonline for promoting their new England Rugby League kit in the sponsored results, good thinking. And below the Google news feed well done to the Woodlands Junior School in Tonbridge for …

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