Blogs by Henry Elliss

Henry Elliss

Gowalla vs Foursquare – Battle of the apps!

1 March 2010 | Posted by Henry Elliss | Head of Social Media | Uncategorized
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As a recent convert to the iPhone, I’ve really enjoyed trying out some of the many apps I’ve heard people talking about for the past, what – year or so? Two of the apps I’ve heard a lot about are Gowalla and Foursquare, which both exist in the same ’space’ – the space my esteemed [...]

Henry Elliss

7 lessons you can learn from Southwest Airlines

17 February 2010 | Posted by Henry Elliss | Head of Social Media | Uncategorized
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If you haven’t been following the ‘buzz’ on Twitter in the past few days, you may have missed what has become the social media story of the week, namely Director Kevin Smith’s experiences with the US airline Southwest. As it’s been immensely well covered, I won’t waste too much time giving you the background – [...]

Henry Elliss

Google Buzzing; Most applauding; Noticeable lack of Waving

9 February 2010 | Posted by Henry Elliss | Head of Social Media | Uncategorized
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In what is fast becoming the year of ‘big announcements’ from the major players, Google have unveiled their newest foray in to ‘the social space’ tonight. The launch of ‘Google Buzz’ was announced by Google at 10am west-coast-time, and has so far been met with mixed reactions – as most of these things seem to…

In [...]

Henry Elliss

Social media spending on the up, according to IAB

3 February 2010 | Posted by Henry Elliss | Head of Social Media | Social Media
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As a member of the IAB social media council, I was lucky to get a sneak-peak at the findings of their survey of UK marketeers on the subject of social media in 2010. As the results are now un-embargoed, I can give you a few of them here. There’s some very interesting findings, with the [...]

Henry Elliss

Davos 2010 – The year the World Economic Forum got social

27 January 2010 | Posted by Henry Elliss | Head of Social Media | Social Media
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Well, it had to happen eventually. The past couple of years has seen a massive number of companies, brands, people and even places finally waking up to the influence and power of ‘Social’ – and finally the folk at the DAVOS have caught up! It’s understandable that they took a long time to get round [...]

Henry Elliss

Twitter improve ’suggested users’ list – now based on algorithm

22 January 2010 | Posted by Henry Elliss | Head of Social Media | Social Media
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“Good news everybody!”

News reaches us from Twitter HQ (well – via their blog anyway) that the ‘Suggested users’ function has now been improved to give a better experience to new users. Here’s how Twitter’s Josh explained the changes:

“We’ve created a number of algorithms to identify users across a variety of clusters who tweet actively and [...]

Henry Elliss

Google’s Pagerank adapted to prioritise tweeters

13 January 2010 | Posted by Henry Elliss | Head of Social Media | Search, Social Media
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Ever since Google began to include real-time results in the SERPs, from sites like Twitter and other blogs, speculation has been rife as to how they prioritise which tweets appear and which don’t. Whilst a search on a popular ‘hot topic’ can often reveal what seems like a fast stream of tweets, a corresponding search [...]

Henry Elliss

Big change for FB top-usage countries – Top 3 now US, UK and Turkey

29 December 2009 | Posted by Henry Elliss | Head of Social Media | Social Media
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As seems to be the tradition at this time of year, I thought I’d take a look back at one of the sites which – despite attempts by Twitter to steal it’s crown – continues to be the biggest Social Network around. Namely Facebook. Below is a table showing the top 10 Facebook-using countries as [...]

Henry Elliss

Will Google’s new URL shortener make tracking easier?

23 December 2009 | Posted by Henry Elliss | Head of Social Media | Uncategorized
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As you’ll probably have heard by now, Google are stepping in to the URL-shortening game with the launch of their own service – http://goo.gl/. Currently only available for use by Google’s own tools (i.e. The Google toolbar and the like), it’s almost certainly going to be opened up to the public at some point, putting [...]

Henry Elliss

Twitter releases 2009 trends, after ‘cleansing’ the data?

17 December 2009 | Posted by Henry Elliss | Head of Social Media | Social Media
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The folk at Twitter used their end-of-year blog post this week to highlight some of the top trends of 2009 (scroll down to read the post here – annoyingly they don’t have permalinks to actual posts). Rather than just lump them all together, they’ve put some time in to analysing the data and have grouped [...]