Posts by Christine Andres

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TouchScore™ – how can you quantify and measure complex brand-consumer relationships? | Baby

29 August 2013 | Christine Andres

We hope that you’ve been enjoying our insightful TouchScore™ series. Surely by now, you can agree that this tool is a highly effective way of taking a holistic, quantifiable view on a brand’s performance in […]

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TouchScore™ – how can you develop brand-consumer relationships? | Outdoors

13 August 2013 | Christine Andres

Last week we brought back TouchScore™, our holistic social measurement tool. If you somehow missed our blog feature on ‘visibility’ – the first of five TouchScore™ components, feel free to have a read to catch […]

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TouchScore™ – how much impact does your brand have on consumers online? | Beverages

6 August 2013 | Christine Andres

When was the last time you measured the effectiveness of social media? Not so long ago, we introduced you to TouchScore™, our very own holistic social media measurement tool. This month, we’re bringing back TouchScore™ […]

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Pets at Work: The interviews. Part 5 – Shorty

17 May 2013 | Christine Andres

Introducing The office dog at Parker Williams Design – Shorty. Parker Williams Design: Shorty 1. What is your favourite part of the office? Laying in the sun, as it comes through the windows. If I’m […]

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Spotlight: The Model for Identifying Influencers | Travel

29 April 2013 | Christine Andres

Believe it or not, this week sees the beginning of May, which means that this is our last blog in Spotlight month. What a month it’s been. Not only have we featured some great bloggers […]

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Spotlight: The Model for Identifying Influencers | Parenting

22 April 2013 | Christine Andres

By now, the need to build relationships with influencers should be something you consider necessary for your brand. As previously mentioned, these bloggers offer sincere and honest opinions in products/services reviews, and are becoming a […]

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Spotlight: The Model for Identifying Influencers | Fitness

15 April 2013 | Christine Andres

 We hope that you’ve been enjoying our Spotlight series so far, but you’re most probably wondering what happens after Spotlight? Remember that Spotlight is here to help your brand begin the rewarding process of building […]

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Is Facebook’s rumoured location-tracking app a good idea?

5 February 2013 | Christine Andres

We already know that Facebook has access to a whole load of data about you and your friends – rumour has it the social media giant is now looking into (silently) tracking your location with […]

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The Tamar Team’s Twitter Take-over!

31 January 2013 | Christine Andres

There’s nothing wrong with encouraging a bit of enjoyable competitiveness, which is why every day until next Friday 8th February (weekends not included), a member of the Tamar team is given the exciting challenge of […]

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Analyse, see and do more with Wolfram|Alpha’s Personal Analytics for Facebook

25 January 2013 | Christine Andres

Computational knowledge engine, Wolfram|Alpha has access to a plethora of real-world data and can now combine that data with your Facebook profile to tell you interesting things you might not otherwise know – thanks to […]