Blogs by Ashley Turner

Ashley Turner

McQ Live Stream on Facebook: Great Innovation or Social Media Suicide?

21 February 2012 | Posted by Ashley Turner | Social Media
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Every time London Fashion Week comes around, it’s just as certain that a social media innovation will occur as it is that it will rain. British Fashion Designers are creative, imaginative and seem to understand more than anyone how beneficial social media can be for the longevity of their brand. Burberry has been the perfect example [...]

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Ashley Turner

Tamar’s Friday #FailureToLaunch #14 – “Can’t We All Just Get Along?”

20 January 2012 | Posted by Ashley Turner | Social Media, Technology

This week has presented several spats in the digital space… From Paula Deen and Anthony Bourdain duking it out on Twitter to the little blackout that thought it could, but just couldn’t to the on-going drama between Google and Twitter, it’s been one volatile week in the digital space! Anthony vs. Paula Paula Deen, American chef made [...]

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Ashley Turner

Foursquare is Where It’s At

7 December 2011 | Posted by Ashley Turner | Social Media, Uncategorized

The digital world is buzzing these days with talk of various location based service companies, apps and future projects. In recent news, Facebook has acquired the popular location based app Gowalla and hired much of their Austin, Texas based staff to join the team in Silicon Valley in an effort to make Facebook more location based. [...]

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Ashley Turner

Tamar’s Friday #FailureToLaunch #7 – Kardashians, Robbers & Guy Fawkes, Oh My!

4 November 2011 | Posted by Ashley Turner | Social Media

Well, here we are again on a Friday afternoon, looking back at the major fails of the week and we’ve got some humdingers for you this week! Kris Humphries couldn’t keep up with the Kardashians! Those Krazy Kardashians are at it again, this time with the untimely end of Kim’s 72 day marriage to Kris [...]

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Ashley Turner

Twitter: Do You Know Who You’re Talking To?

28 October 2011 | Posted by Ashley Turner | Analytics, Social Media

A new Twitter tool has gone live today that will give brands and individuals the opportunity to know their followers better.  Know Your Twitter Followers, a new product launched by Schmap, takes a look at public data contained in your followers’ Twitter accounts such as bios and locations, and through a series of algorithms, offers [...]

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Ashley Turner

Tamar’s Friday #FailureToLaunch #4 – Blackberry & Apple Crumble Served up on Twitter

14 October 2011 | Posted by Ashley Turner | Funny, mobile, Social Media, Social Responsibility, Technology

It’s Friday again and you know what that means… it’s time for another recap of the week’s funniest/strangest/most embarrassing FAILs from the week in marketing/online. We hope you’re ready… this week was a doozy! Apple & Blackberry Crumble With recent Blackberry failures all over the globe and the error message that appeared when users attempted [...]

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Ashley Turner

5 Ways to make a Facebook brand page sing

30 September 2011 | Posted by Ashley Turner | Social Media

We all know that the secret to social media is content, but once the content is solid, there are so many things a brand can do to spruce up their Facebook page and give it that little something extra! Sometimes it’s these little gems that attract people to the page in the first place, luring [...]

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Ashley Turner

Burberry works with Twitter to create social media history

20 September 2011 | Posted by Ashley Turner | Social Media

Yesterday, Burberry collaborated with Twitter to make social media history! I joined my fellow Tamar retail specialists in watching the live streaming of the Burberry Spring 2012 Ready-to-Wear runway show, but what made it extra special is that every look was photographed and tweeted backstage before the model wearing it walked the runway. For the [...]

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Ashley Turner

A new social media platform where it’s okay to judge a book by its cover

7 September 2011 | Posted by Ashley Turner | Social Media

If you’re an avid fashion blog reader, you’ve probably seen various posts and tweets about OOTD’s (outfit of the day), showing photos of the blogger, taken in a long mirror or by an accomplice and then details listed below about what they’re wearing. Bloggers and tweeters alike have been sharing with the world what they [...]

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Ashley Turner

Twitter is the new ‘word of mouth’…

19 August 2011 | Posted by Ashley Turner | Social Media

I remember hearing in university that the most important exposure for a brand is word of mouth. People have always trusted recommendations from family, friends or even friends of friends before they will give in to paid corporate advertising. We’ve all been in the situation where someone we know says something like “I saw an [...]

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