To many, Web 3.0 is something called the Semantic Web, a
term coined by Tim Berners-Lee, the man who invented the World Wide Web. Perhaps more important than any other aspect of the
internet, the future should be approached strategically in the present. So what does Web 3.0 have in store for SEO? What strategy
changes will have to be made, if any. And who will identify these changes first and start optimising for them? The end of multiple searches? Yes this is the forecast for
Web 3.0. Instead of typing in certain keywords in your browser to find when the latest Guy Ritchie film is showing at the theatre, and what’s
the closest Eastern cuisine restaurant is from the theatre, you will be able to type in sentences that give you all your desired
results together. Hard British slang, and hot spicy bites all in one search.
But how will this be optimised for? Further more, Many experts believe that the typical Web 3.0
browser will act like a personal assistant. During your increasing searches on the web, the browser,
over time, learns what you are interested in. The more your browser learns about you and the less specific
you'll need to be with your questions. After enough browsing and searches, you might be able to ask
your browser open questions like "where should I go for lunch? Your browser would consult its records of what you like and
dislike, take into account where you are at the time of your search
and then suggest a list of restaurants.
Regarding SEO, you will still be trying to help your clients become more
popular, but the question is more popular in what? Search engines will certainly still have great importance
according to experts, but you’ll need to be even more aware of the audience your
clients most value, and where they go, what they value most on the net.