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Facebook Nearly Doubles US Users in 2008

Henry Elliss
Henry Elliss
Managing Director
2 December 2008

As regular readers of this blog will know, I have been keeping a close eye on the number of Facebook users in the Top 10 countries (or now more like top 12!) for over a year now. In that time, we’ve seen the number of active users go from around 21 million members in the US to 39 million today – almost double what we started the year with. Pretty impressive growth in anybody’s book – and interestingly, the growth has increased even more rapidly in the past month or so – as the graph below illustrates quite nicely:


Users-us-08 


The US is steaming ahead in the chart, though if we look at the graph for positions 2 and 3, you’ll see that the UK isn’t doing too badly either – 14.6 million users as of today, and still increasing nicely. Canada, which started 2008 in position 2, is now languishing in third quite comprehensively.


Users-23-08 


The race for fourth place has also changed quite a bit over the year - at the start of 2008 Australia was comfortable with 1.9 million active users; fast-forward to the end of the year and Turkey and France have shot past the aussies with a massive 6.6 million and 5.6 million active users respectively:


Users-rest-08  


So what will 2009 hold for the social behemoth? If we look back to the predictions that were floating round at the end of 2007, Facebook has defied the naysayers and prophesisers of doom and continued to flourish – remember when everyone said that OpenSocial would mark the end of Facebook? Or how about the big drop in users that came after the Beacon fiasco? Seems like a long time ago now…

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