12 November 2008 | Tanya Goodin

Google Local Postcode Lookup

Looking for local results

Well it’s new to me! I don’t often do searches that require a local solution but searching for ‘car rental’ today I noticed a nice wee offering from Google – is this new or have I been living in cave for a few months?


See the box so you can type in Town or Postcode? Nice. There is also a ‘remember this location’ option as well. I searched for ‘London’ and got no new results, searched for ‘W3’ as a postcode and nothing local was shown but I put in our full postcode and received the following search results:


Hey, the system works! Lots of nice car rental local search results. So it seems after this briefest of tests the full postcode is the way to go.

Let me know if you have seen this functionality before and what you make of it.

Tanya Goodin

Tanya Goodin

Founder of Tamar

  • Neilson Hall

    Interesting to see that the search box appears for the term ‘car rental’ and not ‘car hire’ – perhaps this is a result of the term being an ‘Americanism’. If this is the case will we start to see this being rolled out for similar more familiar UK phrases?

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