16 April 2008 | Henry Elliss

Facebook Lexicon Arrives

Those of you who are regular readers of our blogs – or indeed are long-time clients – will know how fond we are in the ‘Search and Social Media’ team of the Google Zeitgeist report, and indeed Google Trends. Well, now you can do a similar thing within Facebook, with the newly-launched Facebook Lexicon. The tool trawls about 6 months worth of data that Facebook have been (anonymously) gathering from wall posts, both on profiles and groups, and provides a good ‘snapshot’ of what people are talking about.

It’s worth noting that Facebook aren’t showing you the raw numbers on their graphs (much like Google don’t) but the graphs provide a good insight in to the peaks and troughs of the ‘buzz’ these topics are generating. Go and have a play around with it, but we’ve done a few example searches for you here in case you can’t think of what to search for:

Paris Hilton

Parishilton

Indiana Jones (notice the peak when the trailer came out in February!)

Indianajones

George Bush

Georgebush

Spice Girls

Spicegirls

Henry Elliss

Henry Elliss

Managing Director at Tamar, I've also headed-up the Search team for 7 years.