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The Mobile Search Battle

Alex Christie

26 March 2008

Opera, the Norwegian browser maker,  ended its cooperation with Yahoo , and chose Google  to again be  the  default search engine for  Opera Mobile and Opera Mini in 2008.  Just a year ago, Opera  had  dumped Google for Yahoo.   It is not going all Google’s way as earlier this year T-Mobile Europe replaced Google with Yahoo for its mobile portal web ‘N Walk.

Apparently, there is a fierce battle for mobile search, due to  its  the huge market.   According to Opera there are 35 million cumulative users browsing 1.7 billion pages within a month.  Much of the traffic is generated through searches.

(News source: http://www.pcworld.com/article/id,142927-page,1/article.html)

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