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Ask Search Engine New Privacy Tool: AskEraser

Tanya Goodin
Tanya Goodin
CEO
2 August 2007

Ask ensure greater privacy control for users

A note from a few days ago saw Ask announce that by the end of the year they will have launched a system in the US and the UK that will allow users to set the level of privacy for their searches. This will ensure that their search history will not be retained by Ask.com.

Called ‘Askeraser’ users will be able to change their privacy status at any stage, and this will be visible on the search results pages so they will be aware of their status while on Ask.   

While not promising total anonymity within the 18 month timeframe Ask will  globally implement a new data retention standard that will completely disassociate search history from a user’s IP address or cookie information after 18 months, in line with Google’s newly announced policy.

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