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12 February 2016

The month in social: January

From a famous puddle to a celebrity rant, January showed us a huge range trending topics for the first month of the year. Today we’re looking at the four most talked-about social events and our view on their relevance to brands. #1 Drummond Puddle Watch Last year social media evolved and brought new technologies, platforms, changes and opportunities along with it. …

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Desk3
11 February 2016

Does ‘user intent’ herald the death of the keyword?

Among the numerous updates (500+ according to some estimates) that Google makes each year, one significant update to the algorithm happened around January 10th that – as usual – generated an heap of fluctuation and visibility correlation studies. One interesting study came from Searchmetrics. One of the most relevant topics the analysis presents is the issue of fulfilling user intent. The study makes …

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Roses
10 February 2016

6 searches that climax on Valentine’s Day

We thought that for this Valentine’s Day, we’d stick to what we know. And we know SEO. So we’re taking a cheeky look at the searches that peak around the time of Valentine’s Day. To do this, we used Google Trends – which gives an arbitrary score out of 100, with 100 being the most, to search volumes for a …

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2 February 2016

Twitter’s quitters: the beginning of the end?

Unless you’ve been hiding under a digital rock, you’ll undoubtedly notice that the future of Twitter is causing quite a bit of debate at the moment. Whilst some are going as far as to declare the ‘End of Twitter‘, most commentators are in agreement that the future of the social giant is uncertain. A number of big events over the …

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21 January 2016

Hard work lives on at Vuyani Primary School

There are many things that we are proud of at Tamar, but one of our biggest achievements has to be the difference we made to a very special school in Gugulethu, Cape Town. It’s hard to believe that it was nearly 9 years ago that we all flew over for a week of rewarding hard graft, as we helped build a …

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Asad2
19 January 2016

Tamar’s 12 Week Internship Programme

Are you looking for the opportunity to work for a digital marketing agency, specialised in search and social, with over 20 years experience? Do you have a passion for the digital space? Are you great at organising? Or do you live your life through a lens? Then we might just have what you are looking for… We are now looking …

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ORAs-AOTY
8 January 2016

Tamar’s Top 10 Blog Posts from 2015

We had a great year in 2015 and as usual continued to bring you posts on digital news, tips and anything else we thought you might be interested in. In case you missed any of them, we’ve created a list of our 10 most popular posts in chronological order. 10. FACEBOOK ‘FEED PREFERENCES’ – A SOLUTION TO CLUTTERED FEEDS? With Facebook’s …

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Dog
4 January 2016

Dogs Of Digital

We don’t hide the fact we’re dog mad.  But, it seems we’re not the only ones, as last year we saw a huge boom in the number of famous pooches to grace our screens. So to help us get through the January blues, we thought it would be a great idea to share our top 15 Dogs of Digital. Narrowing it down …

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Writing-Laptop
18 December 2015

SEOHoHo: How do I improve my domain authority?

This is probably one of the most common questions we get from bloggers. But to understand how to raise it, first we must understand what domain authority even measures. What is domain authority? If you’re not sure what domain authority is, it’s a third-party metric created by Moz that is supposed to reflect the quality of your blog. It runs …

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SEO
11 December 2015

5 SEO tactics that will still be relevant in 2016

With the new year approaching it is fairly standard practice for marketing blogs to start predicting the future of SEO or digital marketing. For our own take on the upcoming you can read Tamar’s top 10 digital marketing predictions for 2016. While it’s necessary to look towards the future, it is equally important to remember what still works and delivers result …

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