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TweetIt’s been an interesting week in the world of marketing and social FAILs, with one particular story initially looking like it was just going to be a simple one, but actually opening up a much larger can of proverbial worms on the topic of online marketing. So without further ado, let’s dive in… Rio Ferdinand [...]

TweetMeet Oli (short for Oliphant) our office dog: For all of you that haven’t see our endless tweeting and ‘instagram’ing of his adventures! In case you’re wondering, he’s half Jack Russell (no suprises) and half Pekingese (more suprising)! Being a country girl at heart, it has always been a case of ‘when’ not ‘if’ I [...]

TweetTwitter was buzzing on Sunday because former Page 3 girl/reality TV star/Heat magazine staple Katie ‘Jordan’ Price unleashed a barrage of ‘intelligent’ tweets. Unsurprisingly, people were convinced that she was hacked. But it turns out, it was a crafty stunt sponsored by Snickers. It was ‘genius’….in an entrapment kind of way. Once she got everyone’s [...]

TweetThis week has presented several spats in the digital space… From Paula Deen and Anthony Bourdain duking it out on Twitter to the little blackout that thought it could, but just couldn’t to the on-going drama between Google and Twitter, it’s been one volatile week in the digital space! Anthony vs. Paula Paula Deen, American chef made [...]

TweetYou must have heard by now about SOPA (the US Stop Online Piracy Act) which has the digital world in a lather. Proponents of the bill say it will bring in much needed legislation to stop Internet piracy and that Google, among others, should play a key role in that enforcement. Opposers say that this [...]

TweetThe past 12 months have been a steep learning curve for the SEO industry. Thanks to the multiple iterations of the Google Panda update, the introduction of +1, Google+ and the “freshness” algorithm, the SEO industry has been forced (in the case of Panda penalties) to rejig the norm. SEO is not just about H1’s, [...]

TweetAs a blogger, my three most frequent post topics (on the Tamar blog as well as my own) are Social Media, Marketing Win/FAILs and parenting – and last night I was pleased to discover the BBC children’s channel, Cbeebies had carried-off a stroke of genius which ticked all three boxes. For those of you that [...]

TweetIn what can only be a sign of the impending apocalypse, this week has been a super, bumper, AMAZING week for #FAILs and marketing boo-boos. So much so that I’m going to have to limit this to 5 or 6 stories, to save your eyesight. I’ll keep them all punchy, as there are plenty to [...]

TweetIs it just us, or are marketers a lot more careful around Christmas time? We’ve not seen any really good fails for a week now, apart from a few celebrities making fools of themselves. So, rather than scraping the bottom of the barrel for some weak ones, we thought we’d revisit a few of our [...]

TweetI am all for small businesses and thanks to the marmite (love or hate her) red head that is Mary Portas, we know that people are crying out for mini-busi’s ! Unlike your small independent butchers and retailers etc that are being usurped by the huge conglomerates (most recently Morrisons) in the physical world, the [...]